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Global Marketing



The following student comments suggest they have successfully
accomplished their goal:
"The textbook is very clear and easy to understand."
"An excellent textbook with many real-life examples."
"The authors use simple language and clearly state the important points."
"This is the best textbook that I am using this term.
"The authors have done an excellent job of writing a text that can be read easily."


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Available

Detail Information

Series Title
-
Call Number
337 Kee g
Publisher Pearson Prentice Hall : United States of America.,
Collation
v,636p.; lil: 27 x 21 cm
Language
English
ISBN/ISSN
0131968548
Classification
337
Content Type
-
Media Type
-
Carrier Type
-
Edition
4st ed
Subject(s)
Specific Detail Info
-
Statement of Responsibility

Other version/related

No other version available




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